The Ethnographic Sampling Project

What is the Ethnographic Sampling Project? It’s actually quite simple. We are a network of people who love sharing video, photos, audio and thoughts about why people do what they do, think what they think, buy what they buy. We believe technology has enabled observation and the ability to capture a moment on an unprecedented scale, creating a space where individuals can become part of a larger community.

The Ethnographic Sampling Project is designed to sample brief moments of life by tapping into the citizen anthropologist. Members of the group are given periodic challenges to capture specific experiences and share those experiences for discussion. The goal is to gain insight into human behavior and consumer culture through a dynamic range of personal perspectives and social contexts. Our hope is to prove a new, collaborative model for ethnography we call "open" ethnography.

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Once our community reaches 100 new members in a quarter, we will fund a $1,000 grant to recognize the outstanding contributions of one member. That person must demonstrate the value of citizen anthropology through quality content, relevant insight and regular participation. The winner will be notified after the end of the quarter and featured on the ESP blog.

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FOR THOSE SENDING VIDEO: You want to break the rules and send a full on 1080p - 720p HD video with production value on par with Michael Bay. Cool. Unless you have your own email server, however, you're going to have to post that video on YouTube or Vimeo, take the embed html code, and place that in the body of your submission email. Got it? Get to it.

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city view

March 25, 2010

Our window

There is one window in our house that defines our morning, inspires our afternoon and summarizes our day. It is where we meet for breakfast and look west to see what weather is on the horizon. It is through this window that we can see the city wake up and go to sleep. It is through this window that we sit and enjoy the passing of the seasons from spring blossoms to long summer days to autumn leaves to winter ice on the river. It is at this window we sit down and enjoy our dinner while discussing the day’s happenings.

It is through this window that we allow the outside world into our home.

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Our window